Pop and rock music history Essay Example | Topics and Well Written Essays - 750 words

Popular and awesome music history - Essay Example To be sure, Appleseed cast is one of the most innovative melodic groups on the planet. As indicated by the Herald News, the collection is portrayed as extraordinary in that, every tune on this collection initiates feeling. The bass work and drum pleasantly supplement the boisterous and thick guitars to keep up the beat of the melodies. These are joined by obvious and crude vocals by the accomplished artists. Shouts are likewise included to the rich arrangement of instruments, however every so often some singing is tossed in when appropriate. The fine art and creation of the collection is the best ever. As referenced, the collection is additionally made novel by the feeling made. This makes this collection to stand apart among the rest. It is uplifting, sincere and a passionate music collection. In contrast with different groups, The Appleseed Cast has no non-adaptable clear words, insipid melodies and unreasonable utilization of the words misery and torment. In basic words, it is a verse of the youthful feelings of brutal misfortunes and genuine affection. Appleseed Ca st impeccably mix the tunes between basic tunes, dismal and an enthusiastic whirlwind of drums and guitars. Be that as it may, this occasionally occurs inside a similar tune. In the melody Marigold and Patchwork the lead singer’s voice is shaking yet, completely tranquil. Simultaneously the voice is gets rough and can send chills down a person’s spine. Then again, the melody untitled half, is included practically ideal crescendo of bass, jackhammer drumming, duel guitars and sax. Strangely, the tune Ring Wars merits time to truly comprehend understand the music. It resembles Nirvana meets Radio Head. In this melody, the lead artist Chris appears in and out voice that mutters verses and furthermore shrieks. Their songs are decent despite the fact that not pop. It has relieving moments where singing stops for around 2 minutes into the tune. The drum work is astounding as heard the in the last instrumental track. Another melody in the collection is Marigold and Patchwork. This is an unsurpassed astonishing melody. It has an

Comparison Between Erec and Enide and Don Quixote Essay

The renowned Spanish epic, Miguel de Cervantess Don Quixote is a spoof for epic. It imitates customary epic in a clever manner to obliterate the regular desire behind this genuine type. Subsequently, its plot structure can be contrasted and Chretien de Troyes Erec and Enide ,a great sentiment epic in Late Middle Ages. In Erec and Enide, the estimation of gallantry, cultured love and visitor and host relationship might be found in this work. Talking about valor, it begins from Erecs sufficient characteristics of knighthood: attractive, valiant, honorable, youthful and well off. He is qualified as a knight flawlessly in appearance, social position and character. From there on, Erec experiences two undertakings. In the first, he encounters a disrespected occasion, mortified by a diminutive person, the knight named Yders hireling, and he battles and recovers his respect. In this battle, the smaller people physical defective may recommend his psychological lack, since he didnt go chasing as different knights do, however he decided to go with the sovereign with easygoing dress. This conduct and his absence of gear may show that he may not satisfy his commitment of valor well. Accordingly, the retaliation implies for the arrival for his respect as well as for the revision for his uncourtly conduct. From that point onward, Erec turns out to be so appended to his better half , Enide, that he stops chasing with different knights. A while later, he goes on to the subsequent excursion. In the subsequent one, he experienced a monster, Guivret, who represents his exaggerating of politeness. Guivret is additionally vanquished, demonstrating that Erec has remedied his conduct of exaggerating. These two experiences tell that gallantry ought to be followed neither lacking nor surpassing. With regards to dignified love, it might be appeared from the connection among Erec and the sovereign. Toward the start of the story, Erecs stripping and his go with the sovereign may assume his unordinary relationship with her. At the point when he triumphs over Yder, he orders Yder to return to the sovereign to respect her. Since Erec cannot cause this affection toward her to be uncovered for the distinction of economic wellbeing, he places this adoration into his heart and uncovers it along these lines. With respect to the connection among visitor and host, Erec meets the dad of Enide and he demonstrates his accommodation to Erec, and he at long last was compensated for respect and riches. In spite of the fact that Don Quixote has comparative structure, its setting turns around crowds desire for conventional epic and ridicules it. In the first place, discussing valor, Don Quixotes appearance may not be sufficient: he is an old and lean individual with a small face. In addition, he is applauded by rising early; clearly it's anything but a depiction for a decent knight. Cervantes makes Don Quixote interesting by these depictions. Afterward, he has a few undertakings, and in one of them he experiences the Biscayan, a worker of the women. Wear Quixotes battle with him imitates the battle among knights, and that it closes with Don Quixotes triumph and his solicitation for the Biscayan to ask for kindness before his cherished woman, Dulcinea del Toboso. Second, as to dignified love, Don Quixote envisioned a homestead young lady, Aldonza Lorenzo, to be the Princess Dulcinea del Toboso. Despite the fact that each time Don Quixote calls her name before he is going to battle, he never converses with her, nor did her know his name. In addition, dissimilar to the honorable women in customary gallantry work, Dulcinea is depicted as Å"the best hand of any lady in all La Mancha for salting pigs . Third, with regards to the relationship of visitor and host, in Don Quixotes first excursion he oversteps the law of visitor and host. He enters the hotel and inconveniences the proprietor to the extent that the landowner needs him to leave without charging him. All in all, Cervantes doesnt just copy the sentimental epic severely for ridiculing it. He likewise needs to condemn it by putting a knight to the seventeenth century. The estimation of valor may vary from the incentive in seventeenth century society so much that the initially typical conduct of knights appears to be ludicrous in people groups eyes from various time.

Taking Lamictal While Youre Pregnant

Taking Lamictal While You're Pregnant Bipolar Disorder Treatment Medications Print Safely Taking Lamictal While Pregnant or Breastfeeding By Marcia Purse Marcia Purse is a mental health writer and bipolar disorder advocate who brings strong research skills and personal experiences to her writing. Learn about our editorial policy Marcia Purse Medically reviewed by Medically reviewed by Steven Gans, MD on August 05, 2016 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on February 14, 2020 Bogdan Kosanovic/E/Getty Images More in Bipolar Disorder Treatment Medications Symptoms Diagnosis Is Lamictal safe during pregnancy? Is it, or the generic lamotrigine, safe during breastfeeding? Does Lamictal cause birth defects? While there is not enough data to answer these questions conclusively, researchers have been able to gather enough information to issue guidelines. During Pregnancy Thus far, Lamictal has not been shown to cause any significant increases in birth defects overall.?? Some data shows that there is an increased risk of cleft lip and palate malformations, but other data does not.?? The FDA-approved prescribing information says that lamotrigine should be used during pregnancy only if the potential benefit justifies the potential risk to the fetus. The potential benefit is generally the mothers mental health condition. In a 2009 article, Dr. Ruta M. Nonacs points out that many women with bipolar disorder may require a mood stabilizer during pregnancy.?? The alternatives to Lamictal, she says, may carry  even greater risks. Depakote, for example, carries a 10% risk of birth defects, some very serious, and Topamax carries a strong warning about the risk of cleft lip and palate malformations. Tegretol (carbamazepine), Trileptal (oxcarbazepine) and Lithium are also classed as being more likely than Lamictal to be dangerous to a fetus.?? Anti-epileptic drugs in the same pregnancy class as Lamictal are:?? Keppra (levetiracetam)Gabitril (tiagabine)Neurontin (gabapentin)Topamax (topiramate) Lamictal and the other drugs listed above is in FDA Pregnancy Category C: Animal reproduction studies have shown an adverse effect on the fetus and there are no adequate and well-controlled studies in humans, but potential benefits may warrant use of the drug in pregnant women despite potential risks.?? For Lamictal, animal studies did not show a great deal  of danger to fetuses, but there was enough concern to warrant the drugs assignment to Category C. While Breastfeeding Lamictal does pass into breast milk, and the prescribing information says breastfeeding while taking Lamictal or lamotrigine (in any form) is not recommended.?? However, reports of breastfed infants whose mothers are taking lamotrigine having problems are uncommon. If you do choose to breastfeed your infant while taking Lamictal, your infant should be closely monitored for side effects such as interrupted breathing, rash, drowsiness or poor sucking.?? If any infant rash occurs, breastfeeding should be discontinued until the cause can be established. This is because Lamictal is associated with dangerous rashes. Have the infants rash evaluated promptly.

Death Penalty And Deep Into Capital Punishment - 1350 Words

According to the globalist.com, the U.S. Office of Management and Budget states that the person reading this right now has a life worth roughly seven to eight million dollars. Other agencies, such as the Environmental Protection Agency, have the number set at 9.1 million. It’s interesting to think on this number considering that some people will never come close to making or seeing this amount of money. Although, at the same time, studies have conducted that you as a human being are worth that much. So if we are worth so much, for example nine million, then an estimated 13,032,000,000 dollars in human lives have been wasted since 1976. This is the year that the death penalty was reinstated. This was a wrong move on the government’s part†¦show more content†¦That number is 20 out of 2095. This year alone, three months into the year, there have already been six. We are quickly approaching our previous 20. The problem is, it’s costing us. According to a stu dy made by Loyola Marymount Law Professor Paula Mitchell, between 1980 and 2012, California spent an estimated four billion on administering death penalty cases while actually only executing thirteen people. In this study she says â€Å"the legal costs, per case, skyrocket an extra one hundred thirty-four million dollars per year, which is well above the cost to implement life without possibility of parole.† Thedeathpenalty.org states that capital punishment cases burden county budgets with large unexpected costs. These counties manage these high costs by decreasing funding for highways and police and by increasing taxes. The report estimates that between 1982 and 1997 the extra cost of capital trials was $1.6 billion. That money could’ve easily either been not collected from tax payers or used for something much more efficient than being wasted on trials and cases that over 99% would not have even gone through and resulted in a death. The reinstating of the death penalty has not shown a decrease in crime activity. Through the years of it being in effect, before and after it was reinstated, it has shown to have no drop in crime and illegal activities. While individually, to certain people, it may have been enough to not commit crimes, in the grand scheme of things it hasShow MoreRelatedArgumentative Essay On The Death Penalty1112 Words   |  5 PagesDeath Penalty First and foremost, the death penalty is defined as the punishment of execution, administered to someone who has committed a terrible crime (Capital Punishment 1). This is also known as capital punishment, which is known for disregarding the human rights. Although many countries continue to enforce the death penalty, some countries think it should not be practiced. According to the United States, the death penalty continues to be a charged and controversial political and legal issue(CapitalRead MoreShould The United States Allowed The Death Penalty?962 Words   |  4 Pagesserious crimes, and doing life without parole. I start to wonder what the impact would be if the United States allowed the death penalty to be used in all fifty states? First, I needed to view into other countries and examine why they still allow to have capital punishment in their country. Out of 196 countries in the world only 58 of those countries still embrace capital punishment. China is at the top of the list that carries out the highest executions each year than all other country. With an overpopulatedRead MoreCapital Punishment And Its Effect On Society Today879 Words   |  4 Pages1.0 Introduction My report is about capital punishment and how it has an effect on our society today and why I am for capital punishment. 1.1 What is capital punishment? Capital punishment or the death penalty is a legal process where a criminal has committed a serious crime like rape or murder and is then decided if he or she should be put to death. Capital punishment has in the past, been practised by most societies, as a punishment for criminals, and political or religious dissidents. HistoricallyRead MoreCapital Punishment : Is It Really Good?1117 Words   |  5 PagesTatyana Mr. Johnson English 3 August 2015 Capital Punishment or the Death Penalty, is it really good? The death penalty, what comes to mind when you hear those words? Death, punishment, murder, the value of life and right to live, perhaps even the constitution. That is what comes to mind of many people who hear those words. Should we have the death penalty or should we not? Capital punishment should only be used for the right purposes, at the right time, for only the worst offenders. The goalRead MoreCapital Punishment And The Death Penalty1235 Words   |  5 PagesWhat is capital punishment? Why do people support it, but yet people cherish lives? Is it a moral thing to do? Should one be for or against the Death Penalty? Let’s take a look deep into the world of justices and why capital punishment still exists in today’s society. Capital punishment or the death penalty is a federal punishment given to criminals who are convicted of murders. It is the highest law punishment available that can prevent future murders by developing fear within them. Capital punishmentRead MorePlanning For A Correctional Agency989 Words   |  4 Pagesopportunity for me to share my opinion over death penalty. I believe that challenges for correctional administration are usually influenced by the development of new correctional philosophies. Preventing death penalty is what I speculate on the next era of correctional philosophy that will develop from the current â€Å"get tough† approach. There are certain reason why I believe this changes would need to be made to implement this new philosophy. The death penalty is one of the most controversial issues worldwideRead MoreTwo Wrongs Dont Make a Right? Essay898 Words   |  4 Pages David Todd Eng. 102 Arnett Essay #5 The question of whether capital punishment is right or wrong is a truly tough choice to make. Capital punishment (death penalty) is legal because the government of the United States of America says that it is all right to execute another human being if their crimes are not punishable by other means. There are many different forms of capital punishment. Some of the most popular ones have been hanging, firing squad, electrocution (the chair)Read MoreCapital Punishment : The Death Penalty1212 Words   |  5 PagesMoney, Complications, Delays, and Innocents: Controversy Against the Death Penalty The government has sanctioned the practice of the death penalty to those who are believed to be deserving of such serious retribution. Capital punishment manages to maintain a large amount of public support; however, it has recently received the label of a dying practice. The decline of executions can be traced back to the high price, complicated procedures, and ongoing trials placed on these cases because of theRead MoreImagine Having A Criminal, Who Has Escaped From Multiple1663 Words   |  7 Pageshappen to this extremely dangerous criminal when he is caught again? This is where capital punishment would come into play. Some people say the capital punishment should not be banned in any U. S. state and many people say capital punishment should be federally banned. However, both sides would agree they want a safe society and that crime should have a punishment. A common misconception about capital punishment is that people think it is murder; this is why many people think it s hould be federallyRead MoreCapital Punishment : The Death Penalty Essay1331 Words   |  6 PagesCapital punishment, commonly known as the death penalty, is a legal sanctioned practice where a person is put to death by the state as a punishment for a crime that they have been found guilty of committing. Usually it is only used as a punishment for very serious crimes such as certain types of murder, but in some countries fraud, adultery and rape are capital crimes punished by the death sentence. The death penalty was historically misused, given out for minor crimes, and to triumph over rebellious

Essay about Anne Hutchinson Biography - 2516 Words

The reason I picked this topic is because I admire Anne Hutchinson and the history of her life and I strongly believe in the rights of the individual to freedom of thought, freedom of speech, and the freedom to worship. She is a real hero because she faced adversity but she refused to betray her ideals or ethics no matter what the cost was. Anne Hutchinson, was born Anne Marbury, in Alford, Lincolnshire, England, in July, 1591, the daughter of Bridget Dryden and Francis Marbury, a deacon at Christ Church, Cambridge. She was the second of 13 children. For years everyone in England had been Catholic. Then, almost 100 years before Anne was born, King Henry VIII of England, the leader at the time, left the Catholic Church. He†¦show more content†¦Because her father was an educated man, he was able to give Anne a better education than most young English girls received. Anne developed an interest in religion and theology at a very young age. She found there were as many new questions about faith as there seemed to be answers. She had grown to admire her fathers ideals and assertiveness, and wasnt afraid of questioning the principles of faith and the authority of the Church, as is usually the case with anyone who has had the benefit of a good education. At the age of 21, Anne married Will Hutchinson, and settled down in Alford, where she took on the role of housewife and mother, while retaining a vivid interest in theology and the Church. She and her family followed the sermons of John Cotton, a young Protestant minister whose teachings echoed those of her fathers, but were now more commonly accepted under the increasingly popular banner of Puritanism. As much as Annes father had been criticized and condemned for his views, many Protestants had grown increasingly concerned with the level of corruption within the CatholicShow MoreRelatedAnne Hutchinson Biography2556 Words   |  11 PagesThe reason I picked this topic is because I admire Anne Hutchinson and the history of her life and I strongly believe in the rights of the individual to freedom of thought, freedom of speech, and the freedom to worship. She is a real hero because she faced adversity but she refused to betray her ideals or ethics no matter what the cost was. Anne Hutchinson, was born Anne Marbury, in Alford, Lincolnshire, England, in July, 1591, the daughter of Bridget Dryden and Francis MarburyRead MoreEssay Biography of Anne Hutchinson3752 Words   |  16 Pages Anne Hutchinson has long been seen as a strong religious dissenter who paved the way for religious freedom in the strictly Puritan environment of New England. Another interpretation of the controversy surrounding Anne Hutchinson asserts that she was simply a loving wife and mother whose charisma and personal ideas were misconstrued to be a radical religious movement. Since this alleged religious movement was led by a woman, it was quickly dealt with by the Puritan fathers as a real threat. WhateverRead MoreThe Silencing of Mary Dyer778 Words   |  3 Pagesimmigrated to Massachusetts. After William became a fee man of the Bay colony, he became involved with a lot of public relations and soon had a lot of importance among the people. (Notable Women Ancestors) Anne Hutchinson and Mary Dyer were friends. Mary and her husband supported Anne in the antinomian controversy, which was â€Å"One of the most enduring myths in American history is the belief that the Puritans fled to America in search of religious liberty. Unfortunately, this belief is atRead MoreThe Importance Of Computers In Education874 Words   |  4 Pagesand focus skills by having the class work in their mixed ability groups to identify colonies and Native American nations on a map and finding the main idea and supporting details for a paragraph about Roger Williams and Anne Hutchinson. We will read the biography of Anne Hutchinson (p.185) and have whole class discussion. As we read the Life in New England section, I will make a two-column chart for students to Think-Pair-Share with a partner about. I will end class with a quick review, hand out aRead MoreEssay on American Colonization1660 Words   |  7 Pagesposition was not at all Protestant, the resultant schism ultimately led to England distancing itself almost entirely from Rome. Many people moved out of their comfortable homes in England to start a new life in the New World with religious freedom. Anne Hutchnison left her comfortable home in England, with her husband and children, to settle in Boston, Massachusetts Bay Colony in search for religious freedom for all peoples. However, Religious toleration was still limited and controlled by theRead MoreAn Analysis of Anne Bradstreets The Prologue Essay1719 Words   |  7 PagesAnne Bradstreets poem, The Prologue, portrays the struggles of being a woman in a Puritan society. She realized that in a Puritan society, women were not meant to speak their mind and have strong opinions. With this poem she acknowledges her role as a woman in society even if she doesnt agree with it. Anne Bradstreet shows her recognition of mens supposed superiority in that time period with this line: Men can do best, and women know it well (40). Regardless of her acknowledgment of herRead More Anne Bradstreet as First American Feminist Essay1763 Words   |  8 PagesAnne Bradstreet as First American Feminist Feminism today remains prominent because even while women’s rights are very strong, women are still fighting for equality every day. In the time of Anne Bradstreet, women had few rights and they were seen as inferior to men. Anne lived among the puritans whom ruled her everyday life. Although it was against the puritan code for women to receive an education, Bradstreet’s father, Thomas Dudley, loved his daughter dearly and made sure that she wasRead MoreJudy Chicago Dinner Party Essay6539 Words   |  27 PagesMarcella, the fourth-century Roman founder of numerous convents, and ends with the Flemish intellectual Anna van Schurman. In between are Saint Bridget, Theodora, Eleanor of Aquitaine, Christine de Pisan, and Queen Elizabeth I, among others. Anne Hutchinson opens the third wing, which brings womens history up to the present with the last place setting, symbolizing Georgia OKeeffe, the only then living woman represented at the table. In contrast to those of the first wing, most of the women of theRead MoreAmerican Revolution and Study Guide Essay example5377 Words   |  22 PagesAmerican colonists seeking foreign markets for their exports? (10pts) 4. Write your definition of democracy. The use this definition to create a T-chart to analyze the validity of democracy developing in colonial America Pocahontas Anne Hutchinson Benjamin Franklin Royal veto John Rolfe Roger Williams George Whitefield Lord Baltimore William Bradford John Peter Zenger Virtual representation Walter Raleigh John Winthrop Paxton boys James Oglethorpe Read MoreOrganisational Theory230255 Words   |  922 Pagesto ideas that are developed within the chapter. The chapter so far These are provided at key points in the chapter. They provide the reader with a summary of the issues that have been covered in the chapter and a link with the next part. Biography These are designed to provide a brief intellectual history of key figures in organization theory. They provide an indication of the ways in which different theorists . xvi Preface developed their understanding of organization and social

Rhetorical Analysisi of a Technology Free Essays

The internet has become the new recreational area of the present and upcoming generations. Discourse communities have evolved greatly over time allowing users to redesign computer mediated communication. Each discourse community is made possible by the use of unique commonplaces where shared values and goals are identified. We will write a custom essay sample on Rhetorical Analysisi of a Technology or any similar topic only for you Order Now Active. com facilitates communication among athletes in our nation. Their community emphasizes competition, healthy nutrition and training. Through the use of this discourse community, athletes can take part of a team outside the local environment. In 1998, the Active Network began as an online registration site for tournaments. The company mission is â€Å"to enhance the life of individuals worldwide through technology and marketing solutions that enable and encourage participation† (Dave Alberga). The network now process more than one million transactions of events each year (â€Å"Hystory†). Registration, sales, and donations are processed online which allows for paperless transactions, making for a more cost effective and environmentally friendly option. According to journalist S. Marks comment on this discourse community, â€Å"It’s among the Web’s best tickets to sports and fitness event registration, fitness advice, and more†. In the case of a charity event and fundraisers, members habitually make a decision to participate for the sole cause of serving. This allows members to support a certain event of interest in which they might not be physically participating in, but might offer their support through donations and promotional support through online networking. Members of Active. om may take advantage of numerous tools offered to assist in enhancing athletic performance and improving overall health and fitness. Diet plans are customized for specific fitness and performance goals. There are also various fitness calculators included, ranging from those that calculate Body Mass Index (BMI) to pace rate and maximum heart rate. More in dept nutritional and training support is available through customized programs tailored to an individual’s current status and goals. However, these supplemental services are not free of charge. Training advice, tips and moral support is provided without a fee among the discourse community. The operators of the website provide members with daily advice which may be linked on other discourse community feeds such as Facebook or Twitter. Newsletters are also available via e-mail providing updated information on training trends, athletic event, nutritional and injury prevention tips. There is also advice for other outdoor activities such as camping and fishing which further encourages physical activity and well being. The shared goals of the discourse community: competition, healthy nutrition, and training ultimately form the foundation for overall wellness achieved through physical activity. Online training logs are ideal for logging and tracking fitness and athletic performance when working towards a goal or seeking overall improvement. The website is fashioned in such manner as to persuade the community to take part in sports and to seek further resources available through subscriptions for sale which are upgraded versions of the free tools offered. Provided that a member desires to have unlimited access to the vast benefits offered by Active. com, it can be acquired at the monthly rate of $9. 99/plus tax. The site is a strong athletic community which uses related advertising as a means to promote the discourse community shared goals and values. The services for sale may be of benefit to novices or athletes who have hit plateau and are seeking expert guidance for reaching their goals, otherwise the free services should suffice member’s needs. The online community unites professional athletes, beginners and fans from different parts of the nation. Users can create their own blogs which provides fans with the ability to keep track of professionals’ athletes within the community. Others that aspire to become professionals can be discovered by trainers in the same manner. The discourse community endows its members with valuable insight, including updated information, tips, and testimonials by expert coaches, trainers and professional athletes within a specific sport of interest. Members of the community value physical fitness, many of them inspiring to reach and maintain a certain level wellness. Therefore, advice from experienced athletes within the same field of interest is particularly valued within the community. Information shared among members is comprised of tournament instructions, fundraisers and charity events. When users begin a blog page, they often describe and elaborate on their personal experiences, achievements and obstacles encountered during their passionate involvement in a particular sport or activity. Language plays a crucial role in communicating among members when considering the diversity in sports lingo and terminology. The lingo used by the members of the discourse community might encourage individuals hat are familiar with the terminology to join and interact with other likeminded individuals. On the other hand, those who are unfamiliar with the sports lingo may be a bit hesitant in joining the discourse community. BMI, fartlek and ratio numeration used to denote training intervals are examples of sports lingo found in this discourse community. Howe ver, Active. com does offer various glossaries, articles and newsletters which allow for familiarization of specified terminology. Beginner and â€Å"newbie† selections are available for those just getting started within a particular sport. Members of the discourse community are encouraged to use sports lingo while active members of the site, this facilitates transition from novice to intermediate and so forth. People of the discourse community may browse for a team to join, a sports camp or retreat to register for or simply network with people nationwide with similar athletic interests. Millions of members visit Active. com each year to learn improvement techniques of the sport practiced and explore the website as this offers infinite number of activities available for members (â€Å"Our Communities Connect People with Things they Love to Do†). The benefits of the discourse community includes a facilitated activity calendar for athletic events where athletes are able to record times of previous competitions making their performance trends available for viewing by other community members. Members involved in this discourse community have the ability to create an online identity by creating a profile. Users are allowed to describe their interest on their profiles and write their plans which are referred to as their â€Å"status†. Blogs created by each member have the potential to inspire and motivate the rest of the community to reach and achieve their fitness/athletic goals. The discourse community shapes the identity of users by allowing them to identify with the context of the web page at the same time the users fit into place in blogs and tournaments of their level of training. By uploading video format and pictures, members may generate a dynamic space allowing communication through a more visual means. Members of the community typically upload pictures of themselves, as well as, pictures of previous competitions in which they participated in. Occasionally, some people will upload pictures of their children participating in sports. The site is welcoming to people of all body types, genders and racial/ethnic groups. Profile pictures of members as posted vary from the very athletic physique to the not so athletic. Fans are capable of following blogs by bookmarking members or creating online friends. The friendship created among users often resembles that of a coworker which post and answer each other’s blogs. If a member is interested on having a closer friendship, private messages can be sent to arrange for chatting or other activities. The users are allowed a display name or real name along with a picture or an avatar character representation. A URL web address is provided which can be accessed by members and nonmembers of the community. The language of the discourse community is to be understood among its like minded members of the community. Common places regarding to the role of each member in the community plays are described on the website. Each member is assigned a level according to points accumulated, mimicking recognition given to professional athletes by assigned nicknames coined by fans and coaches. The lowest level is called â€Å"rookie† with zero starts, and the highest level is called â€Å"we’re not worthy† which has five starts. The starts and points are awarded by initiating posting and by replying helpful answers. The points can be interchanged by prizes to include free training subscription from the site. The website operates under appropriate vocabulary etiquette. Comments, posts, and blogs that do not attach to the agreed etiquette behaviors are erased by the operators of the website. The primary commonplace of the discourse community is the logo of the website followed by the common place of each particular group. Due to the wide variety of sports that the website offers, the names of the sports are displayed as a list to avoid confusion among disciplines. The main page of the website displays several pictures and related links to associated articles while the member’s and groups profiles have a plain white background with one or two pictures. People’s reasons for participating in an online community may vary from person to person. Some reasons may include convenience, a broader community network which includes participants of all levels and practicality of services and tools offered online. People functioning under unusual agendas might benefit from the online space as they have the conveniences of simply logging in from any available computer with internet connectivity. This kind of convenience allows for staying current with blog friends, as well as keeping up to par with current community news and online feeds (Uwe Matzat). Members who belong to an athletic team may communicate, plan and schedule an event through this network of communication. This kind of discourse community may also be the perfect motivational tool for a novice of prospective athlete. People of all walks of life may find inspiration and support from this community since it is comprised of a diverse target population. The social status of the target audience is primarily middle class to upper class and the age targeted might vary according to articles, blogs, and groups that member belong to. For example, a mother of a family might find joy reading articles related to getting her children more involved in outdoor activities that involve the whole family, such as camping. In the same manner a teenage boy may find it more appealing to participate in group events such as marathon running. Residential and non-residential training camps are available for children and adult alike. A residential training camp consists of lodging for training session lasting more than one day, whereas non-residential involves a one day session. This unique social form of networking allows for athletes of all levels to come together in sharing advice, anecdotes and experiences related to a common athletic interest. The website ideology shapes people to be better athletes and eat healthy as the affinity group ideology is based on competition, healthy nutrition and training. Enthusiastic and inspirational individuals are found within the numerous communities which promote and support physical activity and wellness through participation in the various existent sports. Works Cited Dave Alberga. â€Å"About Active Network†. 2008. Active Network. Accessed October 15, 2010 from http://mediakit. activenetwork. com/About_Active_Network. htm â€Å"History†. 2010. Active Network. Accessed October 15, 2010 from http://www. activenetwork. com/about/corporate-overview/history. htm Susan J Marks. â€Å"Clicks and misses†. 2002. Bloomer Business Week. Accessed October 16, 2010 from http://www. businessweek. com/technology/content/apr2002/tc20020419_3319. htm â€Å"Our Communities Connect People with Things they Love to Do†. 2010. Active Network. Accessed October 15, 2010 from http://www. activenetwork. com/online-communities. htm Uwe Matzat. â€Å"Reducing problems of sociability in online communities: Integrating online communication with offline interaction†. 2010. American Behavioral Scientist. Accessed October 16, 2010 from http://www. umatzat. net/matzat_ABS. pdf How to cite Rhetorical Analysisi of a Technology, Papers

Poetry Comparison Mackellar vs. Hope Essay Example For Students

Poetry Comparison Mackellar vs. Hope Essay Mackerels wrote My Country during the First World War on a visit to England, where from then on it became one of the best-known Australian bush poems due to its appeal to the sense of patriotism encouraged by the war and post-war nationalism (Kingston, 1986). The poem was believed to have been directly influenced by Mackerels experience of life on the land (State Library of New South Wales, 2011). Hope was another internationally known Australian poet who was famous for his skilful use of traditional verse forms and critique of contemporary values (University of Sydney, Unknown date). His poem Australia also had a sense of patriotism to it, even though the word choice mostly points out the negative aspects of Australia. Although to this day, the year in which he wrote the poem is still unclear, we know that Hope wrote the poem sometime in- teens 1930 and 1970. Firstly, both poets core belief about Australia remains very patriotic with Mackerels ideology of Australia staying loyal and true all throughout her poem as opposed to Hopes Australia. The lines in her poem all build up to the very last part of the last stanza that truly concludes her tribute to Australia: Wherever I may die, I know to what brown country, My homing thoughts will fly. In contrast with Hopes Australia, the only line that really suggests of his devotion towards Australia is, in his second last stanza: meet there are some like me turn gladly omen This line proposes that Hope is reluctant to admit his loyalty to his country but he is still willing enough to admit that he is patriotically Australian. The first stanza of My Country is about England, lines such as ordered woods and gardens and brown streams and soft dim skies clearly describe the weather and some characteristics of England. Mackerels acknowledges this love but instead prefers Australia, the sunburns country as she begins to describe. In comparison to Hopes Australia, a fixed verse that speaks of the country as a Juxtaposition the many inherent flaws of Australia and his patriotic feeling towards the country, Mackerels poem definitely brings out a more ideal image of Australia. This suggests that in the early sasss; back when Australia first became an independent nation, the people were more prideful of their country in comparison to Hopes social environment, a few decades afterwards, where the sense of nationalism in the people have faded. Mackerels uses euphoric connotations and other literary devices to or Australia. She describes many of the natural aspects of Australia, inch its mountain ranges, the forest and the seas. Use of repetitive phrase f my heart, my country! is involved not only to make it more memory add poignancy to the poem. Since the poem was written while she WA can therefore be surmised that she misses Australia. Hope too, had a but most of his poem incorporates negative connotations such as me modern wars and cities, like five teeming sores to describe a more image of suburban Australia that is far different than Mackerels des second last stanza of Australia, as mentioned briefly before, he wrote some like me turn gladly home From the lush Jungle of modern though Arabian desert of the human mind This part of the stanza, suggests f Australia as a paradox. Although he dislikes where Australia is going retreating from such an extensive world back to Australia so he could rebuild his connection to the vastness of his mind, the size of which h Arabian Desert (Unknown, Literature Commentary on Australia by AY Hope, 2008). Metaphors have also been used by Mackerels to create a meaning in her poem. Three times, she has likened Australia to Jewels jewel-sea,, The sapphire-misted mountains, and an opal-hearted c Sapphires and opals are precious; they are called so because they are find. .u1bc71b93b1753a05965f7ece2cdde339 , .u1bc71b93b1753a05965f7ece2cdde339 .postImageUrl , .u1bc71b93b1753a05965f7ece2cdde339 .centered-text-area { min-height: 80px; position: relative; } .u1bc71b93b1753a05965f7ece2cdde339 , .u1bc71b93b1753a05965f7ece2cdde339:hover , .u1bc71b93b1753a05965f7ece2cdde339:visited , .u1bc71b93b1753a05965f7ece2cdde339:active { border:0!important; } .u1bc71b93b1753a05965f7ece2cdde339 .clearfix:after { content: ""; display: table; clear: both; } .u1bc71b93b1753a05965f7ece2cdde339 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u1bc71b93b1753a05965f7ece2cdde339:active , .u1bc71b93b1753a05965f7ece2cdde339:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u1bc71b93b1753a05965f7ece2cdde339 .centered-text-area { width: 100%; position: relative ; } .u1bc71b93b1753a05965f7ece2cdde339 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u1bc71b93b1753a05965f7ece2cdde339 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u1bc71b93b1753a05965f7ece2cdde339 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u1bc71b93b1753a05965f7ece2cdde339:hover .ctaButton { background-color: #34495E!important; } .u1bc71b93b1753a05965f7ece2cdde339 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u1bc71b93b1753a05965f7ece2cdde339 .u1bc71b93b1753a05965f7ece2cdde339-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u1bc71b93b1753a05965f7ece2cdde339:after { content: ""; display: block; clear: both; } READ: The Longevity of the Written Word As Interpretted By Shakespeare's Sonnets EssayAlso, precious stones require cutting and polishing before it shin tit her sense of pride as an Australian because she believes that the country are hard-working people who are assiduous and strong-mind especially, are rich and iridescent, which makes it an apt description encompasses Australias goodness, as well as the challenges involved date). Metaphors were also used by Hope to create a different image the first stanza, A Nation of trees, drab green and desolate grey In the of modern wars He compared the green and grey of the trees to the of modern wars to show that he sees Australia as ble ak, dull and alma It is also a metaphor for Australias tendency to fade into the background chive much attention as green and grey were also worn by soldiers a way of camouflage (Unknown, Literature Commentary on Australia Deterrent Hope, 2008). Hope believes that Australia is old: Last of land A woman beyond her change of life, a breast still tender but within the By comparing Australia to a woman and her breast, I believe that Hop Australia to be young by the worlds standards, but the most empty. H that Australia utilizes external beauty, but has no inner beauty, even t the capacity to do otherwise (Unknown, Literature Commentary on Au Deterrent Hope, 2008). Mackerels ideology is somewhat similar to Hop mints a glossier picture of Australia, speaking of the country as a tout land where flood and fire are inherent parts of the landscape. Yet, for wilderness and ferocity, it can be a generous land, and those who live a natural connection to the land. This ideology is exemplified in My C the lines All you who have not loved her, You will not understand It advertising Australia to foreigners, as opposed to Hope who is really j Mackerels uses euphony its Tailgating ranges, the tot my heart. My country! dad poignancy to the pop can therefore be surmise but most at his poem Inc modern ears and cities mage of suburban Status same like me turn gladly Arabian desert of the huh of Austral;d d par ado) from such an Desert (Unknown Hope. Metaphors meaning in her poem TTT jewel-sea,. ;the sapphire Sapphires opals are finch Also, precious storm country are hard-working encompasses Australias date), poetasters were a rhea first stanza. A Manor Ut rounder to shove is ms metaphor for d way of L remolded (Null Deterrent Hope. 2038). HTH woman beyond her Chi. Australia t Australia To he holy. Eng by the capacity to do adhere Derv;en: Hove. Bibb). Paints glossier picture land rehire flood and first wilderness and throat. Natural reinsertion tot the lines AIL you who ha advertising Australia to t personal observations of Australia to outsiders. After invest My Country by Throated Mackerels and Australia by A. D. There is much to be said about Australian landscape and the Australian values in-between time periods. Mackerels and H meaningful diction and imagery techniques, have created p passed through time into our hands, in the hopes that their shared among the younger generation of today. My Country Throated Mackerels The love of field and copied, Of green and shaded lanes. Of ordered woods and gardens Is running in your veins, Strong love of grey-blue distance Brown streams and soft dim skies I know but cannot share it, My love is otherwise. I love a sunburns country, A land of sweeping plains, Of ragged mountain ranges, Of droughts and flooding rains. I love her far horizons, I love her Jewel-sea, Her beauty and her terror The wide brown land for me! A stark white ring-barked forest All tragic to the moon, The sapphire-misted mountains, The hot gold hush of noon. Green tangle of the brushes, Where lithe liana coil, And orchids deck the tree-tops And ferns the warm dark soil. Core of my heart, my country! Her pitiless blue sky, When sick at heart, around us, We see the cattle die But then the grey clouds gather, And we can bless again The drumming of an army, The steady, soaking rain. .u5d42ae40d628cb1c1ac7815addbf6d00 , .u5d42ae40d628cb1c1ac7815addbf6d00 .postImageUrl , .u5d42ae40d628cb1c1ac7815addbf6d00 .centered-text-area { min-height: 80px; position: relative; } .u5d42ae40d628cb1c1ac7815addbf6d00 , .u5d42ae40d628cb1c1ac7815addbf6d00:hover , .u5d42ae40d628cb1c1ac7815addbf6d00:visited , .u5d42ae40d628cb1c1ac7815addbf6d00:active { border:0!important; } .u5d42ae40d628cb1c1ac7815addbf6d00 .clearfix:after { content: ""; display: table; clear: both; } .u5d42ae40d628cb1c1ac7815addbf6d00 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .u5d42ae40d628cb1c1ac7815addbf6d00:active , .u5d42ae40d628cb1c1ac7815addbf6d00:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .u5d42ae40d628cb1c1ac7815addbf6d00 .centered-text-area { width: 100%; position: relative ; } .u5d42ae40d628cb1c1ac7815addbf6d00 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .u5d42ae40d628cb1c1ac7815addbf6d00 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .u5d42ae40d628cb1c1ac7815addbf6d00 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .u5d42ae40d628cb1c1ac7815addbf6d00:hover .ctaButton { background-color: #34495E!important; } .u5d42ae40d628cb1c1ac7815addbf6d00 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .u5d42ae40d628cb1c1ac7815addbf6d00 .u5d42ae40d628cb1c1ac7815addbf6d00-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .u5d42ae40d628cb1c1ac7815addbf6d00:after { content: ""; display: block; clear: both; } READ: A comparison of the cultural differences between Fourteenth Century Florence and the present as represented by Dante's characters in hell EssayLand of the Rainbow Gold, For flood and fire and famine, She pays us back threefold Over the thirsty paddocks, Watch, after many days, The filmy veil of greenness That thickens as we gaze. An opal-hearted country, A willful, lavish land All you who have not loved her, You will not understand Though earth holds many splendorous, Wherever I may die, I know to what brown country My homing thoughts will fly. Australia A. D. Hope A Nation of trees, drab green and desolate grey In the field uniform of modern wars, Darkens her hills, t hose endless, outstretched paws Of Sphinx demolished or stone lion worn away. They call her a young country, but they lie: She is the last of lands, the emptiest, A woman beyond her change of life, a breast Still tender but within the womb is dry. Without songs, architecture, history: The emotions and superstitions of younger lands, Her rivers of water drown among inland sands, The river of her immense stupidity Floods her monotonous tribes from Cairns to Perth. In them at last the ultimate men arrive Whose boast is not: we live but we survive, A type who will inhabit the dying earth.

Reaction Paper on Roger and Me Essay Example

Reaction Paper on Roger and Me Essay Roger and Me is a documentary starring Michael Moore that reveals the hard hitting economic impact General Motors left on Flint, Michigan. Throughout the film it is clear that General Motors was a huge factor in Flint’s financial system and slowly by surely it becomes evident that many of the residents living in Flint were eventually someway shape or form affected by layoffs from General Motors. These layoffs came from General Motors attempt to adopt the concept of globalization, all the while General Motors tries to make sense out of the lay offs by stating that the Japanese auto makers were intense competition and their only result at the time was to either close the factories or look to the government for subsidies. While all this is being said, the truth had been told that General Motors was experiencing some of the highest profit rates in the previous years of that company. There are a couple of reasons why I would partially side with Roger Smith, however given the opportunity to be placed in Mr. Smiths shoes my loyalty would be completely with the workers that helped General Motors make the company what it was. Globalization. This is the key to almost any major corporation, why? Because everyone’s goal is to be profitable throughout the seven continents as well as number one, and in order to be the best u must take your company on a multi national level. This is exactly what Roger smith was trying to accomplish. We will write a custom essay sample on Reaction Paper on Roger and Me specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Reaction Paper on Roger and Me specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Reaction Paper on Roger and Me specifically for you FOR ONLY $16.38 $13.9/page Hire Writer From a business point of view it is understood that no matter how well your doing, you always want to do better, however putting 80,000 people out of work without any just reason besides the dollar signs flashing in ones eyes is unacceptable. What I observed was a man who not only tried to elevate his company to a global level, but without a doubt had an insatiable craving for money. This statement is proven when General Motors made a direct investment into Mexico therefore instead of paying the loyal employees actual working rates, local Mexicans would be paid next to nothing. General Motors left a huge mark on Flint, Michigan, and after watching Roger and Me it left a huge mark on my thoughts about the company. After crippling Flint’s economic state Roger Smith did not even take the time to face the horrible facts. Truth of the matters is he knew how it would affect the town but frankly did not care at all. With the plants closing it not only took a toll on the employees who worked their, but the whole town. With 80,000 jobs being lost in one town that is certain to affect 9 out of 10 households in Flint eventually causing the whole town to fall. Most working class citizens cannot live off of one income if their spouse is not working and with General motors no longer being able to supply the bulk of the jobs in Flint any longer this caused people to move willingly and some unwillingly. Many businesses were forced to close down because there was no one left any longer to help the business’s stay a float financially. This unfortunately was an event that Flint till this day has not recovered and seems if the town will never recover. To this day Flint is poverty stricken, and abandoned buildings are still vacant. Just to look back on the devastation Roger Smith brought to this town, I wonder if he ever really took a look at what he had done to an entire town and if he had at least an ounce of remorse at all. Quite honestly I don’t think he ever did, but that is a wish I would like to come true so he could understand the burden he placed in these hard workers filled with loyalty. Without a doubt in my mind Michael Moore was 100% correct with approaching Roger Smith the way he did and I completely agree with the reasons he tried to contact him. In a sense I do feel that a company should have a loyalty to their employees and vice versa. Given a different financial issue concerning General Motors I would have possibly understood if they had to lay off a couple people or maybe close one plant, but there were no financial troubles to be foreseen at all, just pure greed. Roger Smith should have owned up to what he did instead of constantly running away from questions that he could not answer and still go home with a clean conscience. Just to think about the neglect to care for the welfare of loyal employees sickens me and gives me a negative outlook on General Motors. Theses sort of issues effect the average worker as myself, because I myself have worked for companies where people dedicate themselves to a job as well as do everything the job asks and more only to get nothing in return but a handshake out the door. Overall I enjoyed this film because it opened my eyes up to a lot that goes on in this world, not just within General Motors. Even though I have seen this film before I never got a chance to dissect the reasons behind Roger Smith actions and didn’t really look at how it devastated a town, took the town from something, to absolutely nothing. Given the disturbing effect that General Motors caused, I feel as though a company should not be allowed to disable a community like this, it just seems to be morally unjust. Aside from that, the disloyalty would make anyone turn to the company they work for and weigh how much they are putting into a job, and what they are getting out of it and work definitely should not be that way. Hopefully in the future there could be something set in stone to keep another company from causing destruction to our own American people.

Free Essays on Exploration of A Secret Sorrow and A Sorrowful Woman

Exploration of A Secret Sorrow and â€Å"A Sorrowful Woman† Sorrow. Not a particularly attractive word, it is actually a word that conjures up negative thoughts. Yet strangely, â€Å"Sorrow† is so prominent in the stories, â€Å"A Secret Sorrow† and â€Å"A Sorrowful Woman†. Both stories revolve around a central female character that seems to have emotional difficulties. However, both authors take a very different approach to utilizing the sorrow. Godwin’s â€Å"A Sorrowful Woman† is a thought-provoking story with interesting characters. It seemed to be the type of story when reread reveals new insights not noticed before. â€Å"A Secret Sorrow† was very difficult to read because it was far too dramatic. It was hard to read one time and I doubt I would be able to read it a second. In the story â€Å"A Secret Sorrow†, a woman by the name of Faye is battling a traumatic accident which has left her barren. While she is trying to come to terms with this tragedy, she falls in love with a man. The man accepts her flaw, and they live happily ever after. An interesting premise, tragedy is always a romantic topic to write about but the author of this story decided to take it to the next level. Her descriptive use of adjectives was, frankly, nauseating. I doubt that I would ever be able to read this story a second time. God forbid a third. â€Å"A Sorrowful Woman† was a much more original idea with engaging characters. The ambiguity of the characters makes the story universal to all women. In the story none of the characters have names thus making it easier to identify with them. Because of the symbolism in the story, it requires several readings. Each time something new becomes apparent to you. Even with an unusual female lead character who does not embody typical behaviors expected of women you find yourself being sympathetic towards her. I would definitely read this story more than once, if just to understand what the author was... Free Essays on Exploration of A Secret Sorrow and A Sorrowful Woman Free Essays on Exploration of A Secret Sorrow and A Sorrowful Woman Exploration of A Secret Sorrow and â€Å"A Sorrowful Woman† Sorrow. Not a particularly attractive word, it is actually a word that conjures up negative thoughts. Yet strangely, â€Å"Sorrow† is so prominent in the stories, â€Å"A Secret Sorrow† and â€Å"A Sorrowful Woman†. Both stories revolve around a central female character that seems to have emotional difficulties. However, both authors take a very different approach to utilizing the sorrow. Godwin’s â€Å"A Sorrowful Woman† is a thought-provoking story with interesting characters. It seemed to be the type of story when reread reveals new insights not noticed before. â€Å"A Secret Sorrow† was very difficult to read because it was far too dramatic. It was hard to read one time and I doubt I would be able to read it a second. In the story â€Å"A Secret Sorrow†, a woman by the name of Faye is battling a traumatic accident which has left her barren. While she is trying to come to terms with this tragedy, she falls in love with a man. The man accepts her flaw, and they live happily ever after. An interesting premise, tragedy is always a romantic topic to write about but the author of this story decided to take it to the next level. Her descriptive use of adjectives was, frankly, nauseating. I doubt that I would ever be able to read this story a second time. God forbid a third. â€Å"A Sorrowful Woman† was a much more original idea with engaging characters. The ambiguity of the characters makes the story universal to all women. In the story none of the characters have names thus making it easier to identify with them. Because of the symbolism in the story, it requires several readings. Each time something new becomes apparent to you. Even with an unusual female lead character who does not embody typical behaviors expected of women you find yourself being sympathetic towards her. I would definitely read this story more than once, if just to understand what the author was...

Assess the role of ethics and compliance in pepsi-cola financial Essay

Assess the role of ethics and compliance in pepsi-cola financial environment and procedures they have in place to ensure ethical behavior - Essay Example iding principles namely: prioritizing the welfare of the consumers; ensuring the quality of the products they sell; ensuring the integrity in all business dealings especially financial transactions; respecting other people and employing teamwork in all business dealings; including long-term short-term and goals; and embracing diversity as well as ensuring representation of all groups (Ferrell and Ferrell, 2010). Compliance is ensured through committees that formulate resolution strategies and establishes recommendations necessary to support them. The compliance committee is comprised of four subcommittees whereby finance sub-committee is one of them. The finance subcommittee is involved in maintaining financial accountability across all the company structures. PepsiCo commits to achievement of business and financial success that does not negatively affect the society and maintains a favorable reputation. The approach of the company is to ensure that the financial performance is chara cterized by integrity and enhances the shareholder value. According to PepsiCo Inc., (2010a), the company continues to promote impeccable financial performance through balancing both short-term and long-term goals and extending investments in the strategic global regions to compel sustainable growth. The management has also identified challenges that need to be overcome in attaining the company objectives. The management team of PepsiCo monitors the quality indicators in assessing the financial condition and the business results. According to Ferrell and Ferrell, (2010), the company is committed to maintaining strict corporate standards that ensure the integrity and accountability of all the company processes. This commitment is affirmed by the governance standards that the company applies. The policies applied by the company in achieving proper application of governance include Audit Committee Charter, Amended and Restated Articles of Incorporation, Corporate Governance Guidelines,

HUM CHECKPOINT WK6 Essay Example | Topics and Well Written Essays - 500 words

HUM CHECKPOINT WK6 - Essay Example The religion has five pillars that characterize the obligatory concepts of worship. Therefore, this paper will explain on the five pillars of Islam and the central beliefs in the Islamic religion as per the five pillars. It will also highlight the easiest pillar and which will be the most challenging to fulfill. Ideally, the Islamic faith has central beliefs in that there is believe in only one God and that one should pray in order to maintain a healthy relationship with Him. This becomes the most fundamental pillar in Islam, which is Shahadah. The second pillar in the Islamic religion is Salat, which is the prayer schedule that each follower should be adherent. The prayer schedule should be in the early morning, at noon, mid-afternoon, before sunset, and in the evening. Ideally, this makes the number of times to be five in a day. As a mandate, a faithful has to cleanse their bodies before any prayer session and need to bow down as a sign of submission to Allah. Thirdly, Islam religion has Zakat as its other pillar of religion that requires the faithful to give alms to the poor in the society (Natana, 2010). In essence, it is the duty of every Muslim faithful to try to eliminate economic imbalance. This can be through donating part of their money, time, and services to those who are underpr ivileged. Essentially, families and businesses give two and half percent of the total cost of their valuables and savings. In addition, the religion has Sawm as the fourth fundamental pillar, which is the ritual fasting as a sign of repentance. This comes in to pay especially during the Holy month of Ramadhan. During this month, Muslims abscond from eating drinking of having any sexual relations during daytime. The fasting helps the faithful to appreciate Allah for His provision, to repent their sins, and to keep the poor in mind. However, only the young children and those with severe medical conditions may not fast. Lastly, the fifth of

Hollywood And The Rise Of Cultural Protectionism Media Essay

Hollywood And The Rise Of Cultural Protectionism Media Essay As suggested by Elsaesser, 2005 Hollywood has been used to refer to various artistic goods from the United States of America that are very popular and well known globally. These products include TV programs, films, music as well as a number of world-wide broadcasters for instance CNN, MTV and Disney. The achievement of Hollywood is unquestionable; in 1998 the 39 films deemed to top the list of popularity and successes were of America origin. On the same note Hollywood in Europe has made the home movie industries struggle to hold even 30% of their nationwide market share. The issue of Americas cultural influence is conceivably felt most profoundly in France, where President Jacques Chirac said in 1999 that France refused to consider cultural products like ordinary goods, subject solely to the law of the market. (Scott, 2000) Additionally, other countries as far as Middle East and Asia and Africa are also feeling the American cultural influence as a result of Hollywood. This attitude is reflected in large subsidies to French creative industries and in laws which limit the amount of foreign material on television and in cinemas. Such cultural protectionism with no doubt has been deemed to be a burning issue in the World Trade Organization negotiations and is attributed to such activities as government sponsoring international broadcasting internationally in order to counter the American media perspective. The major examples of American films that influence culture in political philosophy, economic philosophy, social structure, education, religion and language include Air Force One, Cruel Intention, The Associate, Passion of Christ and Rush Hour in that order (Bruner, 2008). On this background, the essay is a critical examination of aspects of culture as being invisible, and using Hofstedes and Trompenaars definition the aspects of culture being promoted by Hollywood films are discussed. Similarly the various ways Hollywood films affect cultural values of people outside US are brought to light. Finally, the essay examines the issue of protectionism declining or being seen as insignificant. Discussions on whether countries should use protectionism or not to support their domestic film industries are also discussed. In the same line of reasoning, the paper brings forth other cultural industries that need protection from the government. Aspects of culture that Hollywood films promote around the world According got Hosfede definition of culture, he said that culture is mind software that ensures that it guides each individual in his or her daily interaction (Hofstede, 2001). He said that the entire individual carries with them a pattern of thinking, feeling and the way in which they act that has been learned through their lifetime experience. Much of what one has in life is acquired in once childhood due to persistence learning of certain aspects and the assimilation of some ideas. Therefore, as some of the thinking has been instilled in once minds, it changes one way of thinking and acting in his/her environment. Therefore, if such is required to be reverted, a lot more has to be done as it is very difficult to change the effect one has conceived for a bigger period than learning them in the first time. Trompenaar in his tempt to define what culture holds came up with different dimension that affect the culture. Therefore, this cultural dimension will be explored in regard with the effect that has been brought by the Hollywood films. Hollywood film has promoted different aspects of culture around that world in various films that they have produced. Though they have experienced many critics, their effects are paramount and cannot be ignored. Some of the cultural effect that the film has brought in the face of the world is political philosophy through their film Air Force 1. This film shows the capacity that the united state has in curbing terrorism. It brings about a vision where the government of US has great ability to fight about the terrorism in its own capacity undermining the strength of such government like Kazakhstan (Peer ally, A. 2008). The Hollywood film has a great effect on economic philosophy in the world through their films such as Cruel Intentions and The Pursuit of Happiness. Both the films show how economical crisis can lead to breakage of relationship and lack of enough resource can lead to engaging in vices as Cruel Intention postulate. Through these films, Hollywood has put a great impact on those people who are economically stable to be sited to have other wicked ways as being deceitful to their counterparts and taking advantage of the poor ones. The film has also made a lot of impact on social structure. Such movies as The Associates and Pretty Woman have been at the stage of culture diversification (Gudykunst Kim 1997). The film shows the level at which one is changed after meeting with other people no matter their caliber. The film shows people being able to change their working condition at taking time to socialization. The film is able to enhance the male social responsibility towards their female culprits when they are in time of danger. The Hollywood films have been equivocal in the nature of the impact they have had towards education. Dead Poets Society and Little Miss Sunshine are among the films that have been directed towards affecting the education. For example, in a Dead Poet Society film, the culture of education is portrayed as parent being so conservative in most of the world (Peerally 2008). This is where the parents decide on what their children are supposed to pursue in their academic future yet their children have different perspective, which should be respected according to their talents. These are some of the things that most of the communities are fighting across the globe. Therefore, the film has brought a lot of sensation on such education culture. Religion has also been in the receiving end through Hollywood films such as The Passion of Christ and the Love Guru film. Passion of Christ film has been the most controversial film that has received a lot of resistance especially in the Muslim world. This has to some extent been banned to be viewed in countries where Islam religion is rampant. This is because it has been viewed as to support Christian and by the people viewing it, they it will cause religious upgrade which is one sided. This is by purporting one faith and ignoring the Islamic religion. To the Christian world, it has contributed to the culture of religion and has been rampant in the idea of strengthening Christianity. Language has not been left behind as one of the aspects that have been affected by Hollywood films. Rush Hour and Borat: Cultural Learning of America for Make Benefit Glorious Nation of Kazakhstan among other films has been in the forefront in the language diversification. The Borat show how the Kazakhstan girl changes her village after marriage to a US man. She is able to learn different language that helps her to bring many changes in her village including technology. Though this film was held with mixed reaction, it has made a lot of impact on the people around the globe. How Hollywood film has affected cultural values of other nations The film has been very predominant on the Christianity, thus undermining the other religion. Therefore, by promoting one religion according to Hall 1976, most of the viewers are conditioned towards the superiority that this religion has over other religion. To some extent, due to their high demand across the world, some of the government like the government of Malaysia has developed a soft spot towards its viewing by lifting its complete burn on some of the movies to the entire resident but restrict them only to be viewed by the Christians only. These films has supported Christianity very much in countries whose Islam is a strong hold. The films have caused Americanization globally through these films upholding American culture and beliefs and propagating their values to the whole world through these films. According to Hofstede1991, this has made the upcoming generation to be brought up in an environment that has very much been intoxicated by the US culture from the mode of dressing to language change that is regarded as urbanization in different parts of the world. Their movies have been the cause that affects people in the culture that they have in the communication patterns. They ensure explicit and implicit communication that ensures that they improve their values in other countries (Bram, 1997). They come up with the American way and even other way of communication, that seemingly is being emulated by the young generation that is changing towards their assimilation to this communication structure. These movies will affect on the way people outside US make their decision. They show streams of decision-making process that the actors uses that eventually turns to be either successful or failure according to certain circumstances. This may see some of the people across the globe emulate the movie sterling in making their own decision in regards to the way they have portrayed in some of the movies. This will eventually turn to be a holistic way in which a decision is executed to cater for certain occasion especially by the young generation who may be at high risk of emulating these ideas. Some of the movies like The Lord of the Ring have been portrayed as the one that show struggle between god and evil. Therefore, people who are out of the America and are not at the verge of understanding their culture right away may take it as war between Muslim and Christianity. This may deepen the hatred that has been perennial among this religious group and always causing havoc amongst them. Aspects that make Hollywood movies to have effects on other nations Realia The use of film as the Hollywood has been using can bring lots of change in the cultural world. The movies use Realia in their production that enhances authenticity of the communication that enhances the culture that they want to bring about. Realia is a communicative language teaching that uses life materials from the culture that has been targeted to provide the audience with a dose of reality. This is seen inmost films such as Passion of Christ, which has been shooting in Italy where it is incorporated with the roman culture being more real and with then authenticity that makes it very convincing. They are able to use war jets and real staged information that makes the audience to be susceptible towards the effect that the film portrays. Saviors This is the ability of using and coming up with intercultural communicative experience that is so rampant in the Hollywood movies. They are able to incorporate the altitude for example some people from other countries has in different aspect of life with their knowledge of certain professional features like armed forces, and their skills especially in the intercultural communication in the films. This acts as ne of the most convincing aspect towards the change of the people behaviors. The curiosity that has been encompassed therein creates a lot of passion for the films making them to be a source of irresistible culture change aspects. It creates curiosity to the people feel that they are supposed to discover unfamiliar phenomena especially about themselves. This is by creation of stereotypes in different communities making the community concerned to be ell aware of how the world thinks of them (Adler, 1991). This makes them to try as much as possible either to counter that or to be self aware about themselves. Social cultural knowledge The movies have ever been at the core point of making the world aware of the cultural and social diversity of people around the globe. They do this by the way they display each culture according to the way they act their movies making their audience emulates some of the cultures especially the ones that has been displayed positively across the film. This has affected the people culture around the globe by trying to incorporate different culture as portrayed in the movies. Mostly, the American culture has been the most borrowed by the film lovers across the globe. Therefore, this has made most critics to accuse the Hollywood filmmakers of trying to instill American cultures and social values to the whole world making other cultural values that had been held with a lot of esteem to start fading or be lost in confusion of integrated culture from different places. Islamic religion has been the most critical of Hollywood work due to them inclining themselves in one religion and using of c ulture that the Islamic religion do not allow in their countries. They claim that they cause disintegration of morals and there are not viable to be viewed in their countries. Most of these movies are the cause of westernization in most the other part of the world. Cultural dimensions The film has brought about changes around the globe by creating a platform where people are able to acquire cultural awareness of other nations thus being able to identify and interpret and hence analyzing implicit and explicit values of each culture according to the phenomena that are attached in them (Adler, 1991). According to Trompenaar, he claims that the people culture is capable of differing due to what has been equipped in their mind. He called this mental program in his work he described different dimensions that causes cultural change. Power distance is the first dimension that has been brought to show how Hollywood film causes cultural change in the lives of the people outside US. This is by unequal distribution of power in the movies presented and therefore showing that the American government being more powerful than other nationalities that are antagonist in the plot. This makes people to have a certain view towards the capability that the US government has especially in the way they handle their security issues and fight against terrorism. The other dimension is uncertainty avoidance that is the capacity at which people from other cultural divide feels uncomfortable of unknown cultural situation. These movies brought about urge of the people to feel insecure to interact freely due to the kind of stereotyping that has been brought to each cultural group in the world. They make people to prepare for ambiguity that may emerge during their interaction, therefore culture change. Individualism and collectiveness is another dimension that has been coined in the pursuit of understanding the effects of the Hollywood films on the other part of the world. The film is able to put the degree of the cohesiveness that exists among different societies more pronounced in their films. This has made the people to start changing their way of living to ensure that they embrace the integrated living mechanisms and in the long run, forgetting some of their culture and social values (Hosted, 1991). Masculinity and femininity is also another aspect of dimension that has been affected very much through the emergence of these films. According to Trompenaar, he used masculinity gender role has a very distinctive contrary to femininity role which overlap (Adler, 1991). Otherwise, the movies have brought about roles of women to equally competitive as men roles are. They have been portrayed to be higher achievers thus changing the mentality of most of the society in the world especially where women are seen as weaker sex. Hollywood in the Global scene According to Bruner, 2008 globalization a concept characterized mainly by free movement of people, capital, goods and services has seen to it that the world has turned to be a global village. Through globalization, Hollywood has captured market in the entire world toping in most of the films. Strictly speaking, there are various movies that have been released by Hollywood that have influenced various aspects of the worlds thinking and ideologies. These include Air Force One, Cruel Intention, The Associate, Passion of Christ and Rush Hour to mention but a few. The films have had profound effect on political philosophy, economic philosophy, social structure, education, religion and language (Scott, 2000). The wide spread of Hollywood products throughout the world and especially in Europe is attributed to the progressive dismantling of a number of formal barriers to trade as well as investment fostering creation of global market. Additionally, the urge for higher degree of economic inte rdependence as well as a higher desire of interconnection and advancement in technology has made this possible. Hollywood is credited for producing over 80% of films being watched globally and has increased its market share two-fold from 1990. It is worth to note that it is second after aerosol in contributing to US export. The industry not only produces films but books, music, TV programs, software as a single industry has contributed in the economy of America by providing individuals with thousands of jobs among other things. Its dominance has also seen to it that less than 1% of foreign films industries have a stake in the country. On the same note, Hollywood in Europe has made the home movie industries struggle to hold even 30% of their nationwide market share. Hollywood dominance dates back in 1920s; currently compared to 1980 where it received about 30% of its revenue from overseas it now receives slightly above 50%. In Japan, the industry controls slightly over 50% of movie industry. A globalized market as well as world market that fancy big budget and entertaining movies having the rig ht stuff are attributed to being the major determinant factors making Hollywood films has a very high demand. However, although there are agreements that globalization as well as Hollywood wide spread has had positive stride in the societies; various groups (government, journalists and citizens) hold that the benefits accrued from Hollywood going international have in one way or another undermined cultural identity of a given population within a sovereign state or country. It is worth noting that indeed common markets has had the capability of promoting comparable manners as well as the chasing and acquisition of analogous ways of life among the worlds population; the most affected and vulnerable groups are the youths. The result is that various stakeholders have held their breath with regards to their customs, traditions, beliefs, views, thoughts and heritage being washed away. As results, to counter the problem, the governments have initiated policies and other tools aimed at safeguarding the nations culture in the face of globalization. There are a number of trade controls which include taxes, subsidies and quotas have been put in place in order to protect and nurture home cultures. Protectionism By definition, protectionism has been thought as the advocacies, systems or theories aimed at protecting/coddling those local domestic producers by limiting or impeding by using subsidies, quotas and tariffs importation of products as well as services deemed to be of foreign origin. The phenomenon has been insignificant and in decline in the recent years although its applicability has brought both negative and positive impact to the industry (Cavusgil et al., 2008). It is no doubt that the mechanisms used in coddling domestic industries including film industries for instances tariffs potentially raise the prices of imported products from the United States as well as other foreign countries. This is usually aimed at making the goods and services to be less attractive to end-users as compared to domestic products that are cheap. Quotas aim at reducing the amount or quantities of products being imported have also been used as device to protect domestic industries. Historically, wars and economic depressions did play a role in encouraging protectionism (Rosen, 1981). On the other hand, peace, globalization, interconnectedness and economic interdependence have played a part in encouraging free trade. Strictly speaking the policies that encouraged protectionism was wide spread back in 17th and 18th centuries in Europe (Scott, 2000). In 19th century, Britain abandoned her laws that encourage the phenomenon and during the World War I tariffs were tremendously lowered in Europe. It is worth mentioning that in 1920s, raising economic and political temperatures brought about protectionism through custom barriers. This led to drastic shrinking of world trade. The signing of General Agreement on Tariffs and Trade did help countries such as U.S reduce custom tariffs and tremendously cutting down quotas hence encouraging world trade. Nonetheless, such agreements as GATT and NAFTA have not been successful in curbing the problem as it is evident that a number of countries resort to protectionism when faced with foreign competition (Cavusgil et al., 2008). There have been very serious arguments as whether movies should be considered and treated just like any other good. Similarly, given the magnitude of the argument, a big question has been brought forth, should countries protect and support their own domestic film industries through protectionism? To fully address the issue the paper will try to analyze both sides of the arguments and arrive at a conclusion. In one side, there are those of the opinion that movies should be treated just like any other commodities in the market and opt to be given a comparative advantage where the best producers of the same should specialize on it; consume enough and export the surplus while at the same time import what it is not producing. Like any other goods and services, movies promote the well-being of individual in terms of political, sociological, economical as well as environmentally hence should be treated as such. On the other hand, those opposing the notion hold that people fail to understand that movies/films are distinct from the normal goods and services. They believe that films have a profound capacity to seriously injure or influence cultures of sovereign nations; this means also that political, sociological and economic philosophies are in the mix. The then Canadian prime minister summarizes this Movies are culture incarnate. It is a mistake to view culture as a commodityà ¢Ã¢â€š ¬Ã‚ ¦Cultural industries, aside from their economic impact, create products that are fundamental to the survival of Canada as a society (Baughn Buchanan 2001). Mechanisms fostering protectionist Strictly speaking there are a number of protectionists policies employed in world trade and for these matter movie industries. They include tariffs, import duties, administrative barriers, anti-dumping legislations, direct subsides, export subsidies, exchange rates and international patent. Cavusgil et al., 2008 noted that the most commonly used in movie industry are tariffs, subsidies, quotas and to an extent administrative barriers as well as exchange rates. What necessitated protectionism against U.S films as well as other related product stems from being accused of cultural imperialism, cultural colonialism, and cultural hegemony (Murray, 2003). Tariffs or taxes are place on imported products. Although they vary from country to country the aim is to increase the cost of importation this in turn makes the product to be highly priced hence unattractive to end-user as compared to the cheap local ones this in the long run lowers the volume of imports. There are other countries that did resort to using administrative barrier on the grounds that the product spoil and erode their national culture (Baughn Buchanan 2001). This works just like administrative rules for instance safely of food, electrical safety among others this thus is used to bring to play barriers that impede importation. Import quotas can also be used where it aims to cut down the quantity of imported products increasing its market price. Quotas bound the number of screen shows to be aired by United States films or may call the domestic industries to make a given number of films within a specified period of time. Eventually this prevents customers from viewing the movies that they want to (Murray, 2003). Manipulation of exchange rate has also seen to it that a country lowers the value of her currency. This raises the cost of importing goods and lowering the cost of exporting hence aiding in improving the country balance of trade. This has been shown to be effective in a shorter. Subsides include government paying a lump-sum or offer loans at vey low interest rates to domestic industries in order to compete with their foreign counterparts. Subsidies can weaken the domestic film industries (Trumpbour, 2002). Arguments supporting protectionism According to Murray, 2003 proponents believe that there is dire and legitimate need for governments to restrict entrance of Hollywood product deemed American from entering the country as they will jeopardize the national culture as well as political and socio-ecological philosophies. This will also help boost local industry. Trying to come up with a better balance of payment or trade balance is one such argument brought forth by proponents of protectionism. This stems from the understanding that when importations are discouraged and exportation of the some product encourage, the country will have a favorable balance of payment. This assumption forgets the long-term consequences for instance, when a country limits importation of products from a certain country, there are also chances that the other country will limit importation leaving the other country with no place to sell her products (Rosen, 1981). According to Baughn Buchanan 2001 protection of infant industries from unfair competition has also been used to support protectionism. The nurturing of such industries will help the country pick up, employs her people resulting to a better economic state. Additionally, the idea according to supporters helps protect declining industries from worsening the existing structural unemployment. On the same note, protectionist has been hailed to help countries shield it from being dumping site. There are argument that America produce poor quality films filled with pornographic materials and negative depiction of other countries political religion and economic ideologies. Argument against protectionism Opponents of protectionism have brought forth arguments that support the notion that indeed the concept has turned to be armful to people it aimed to initially protect. Protecting Hollywood films from entering the global scene in the name of preserving cultural as well as traditional heritage is in no doubt aimed at nothing other than keeping the citizen trapped in the dark ages (Cavusgil et al., 2008). Preservation of culture is intellectual slavery considering the trend of globalization where the world has turned into a global village and people meet every now and then. Additionally, protectionism misses the point since Hollywood products are aimed at brining together the entire world to have a common ground where communication help spread of knowledge, ideas, and feelings. This help resolve the current stalemate in division and conflict. On the same line, protectionism although aim at promoting local and infant industries, the blockage of foreign screens will definitely block the affected countrys citizen from access to information as well as freedom of speech (Trumpbour, 2002). This in itself is a breach of the constitution under human rights. For instance, quotas will limit the quantity of screens being aired making the local citizen with very limited options. According to Elsaesser, 2005 Greenspan a former chairperson of Federal Reserve said that protectionism, leads to an atrophy of our competitive ability. If the protectionist route is followed, newer, more efficient industries will have less scope to expand, and overall output and economic welfare will suffer. In a broader scope the concept major aim is to discourage importation of Hollywood product, this definitely have a multiplier effect on a number of countries that are partners in trade. For instance, if a country in the Middle East reduces imports, this may probably lead to a reduced rate/volume of her exports and in the long run jeopardizing global output. More importantly, the whole idea works against the world trade agreements and also derails competition. The lack of competition brought about by coddling of domestic industries will mean that such industries will not have an opportunity to be challenged in the free market to produce high quality products. In my view, there are other methods other than protectionism that could be used to help protect a country to shield and support its own film industry. These include among others, competing under a free market environment a situation where competitive advantage dictates who survivors and who does not, while doing so, government should support such industries financially and using measures that are short-term. Additionally, there is need for government to form consortiums that will help evaluates movies as well as other programs before being released to the public (Baughn Buchanan 2001). Although there are other cultural industries that need to be protected by the government for instances tourism, it is evident that the negative impacts of doing so will bring down the industry. However there is need to have acceptable measures to address such issues as demonstration effect, pornography which comes with tourism.

Website Plan

————————————————- Website Plan ————————————————- cake shop 1220HSL (Information Systems for Services Industries) Table content Introduction This website plan is a blueprint for the website which includes background, goals, analysis of competitor websites and some other important issues in creating a website. The website is a cake shop called icake, the cake shop which offers purchase online, new advance preview, Member Services, Design cake yourself.Background to the business and business goals * Founded in 2005,our business is about innovating and creating distinctive flavors to satisfy your palate. * In recent years, we have opened several new stores, 20 varieties of cakes available to meet the needs of different consumer groups * Organizes promotional activitie s, participate in community public service, advertising on popular websites, to gain public recognition, and increase awareness to achieve the maximum business profitGoals of the website, how these fit into goals of the business The web is not just a marketing tool – it's a business tool as well. While it is perfectly okay to have an Internet billboard that simply contains contact information. Even the smallest local business can utilize the power of the Internet to be more efficient and to build revenue. * Build trust with prospects * Grow the client base * Strengthen customer loyalty * Get the jump on competitors Develop and stay â€Å"Top of Mind† * Extend your reach * Diversify: add new streams of income * Through the purchase online, We will delivered fresh and delicious cakes to your home or office, so people who busy with work or hold parties at home can be able to enjoy our cake * Advertising in the top website to let more people know * Website membership appli cation and coupons can attract more customers to shop Analysis of competitor websites strengths| weaknesses| Do not often update their websites * Payment complexPages load slowlyDo not attract customers to visit the websiteDo link with other websitesWithout Search engine| Can easy to find the products * Search engine is easy to use * The detailed about classification and description of goods| Our websites should learn the benefits of competitors and avoid their weaknesses, while also make the content is easy to understand, search engine is easy to use, purchase online products, the operation is convenient and simple, update faster. Target audience / market for website and use environments Suitable for people who works in office, students, housewife, companies and families parties * Age from 10 to 50 * Customer who likes the Internet * Customer who likes stay at home, busy at work/study and do not like cooking People can use their mobile visit website and booking. An incredible advan tage of using cell phone internet is that customer can gain the freedom of being able to work anywhere, not just from the office or from home. As long as there is an internet facility, they can use their mobile to browse, download. The number of people accessing websites of their mobile phones is increasingly rapidly.They can be given a much better user experience by following these guidelines: 1. Reduce the amount of content 2. Single column layouts work best 3. Present that navigation differently 4. Minimise text entry 5. Decide whether you need more than 1 mobile site 6. Design for touchscreen and non-touchscreen users User tasks-specific breakdown * Set tasks that are essential to the new site's success, such as: Buying products Paying bills Contacting the client * When online, people read very differently than when they're reading a book or magazine.On the Internet people try not to read until they feel they're found what they are looking for, until they reach the content they need. Up to that point they scan, looking for keywords. There are several ways to try and reduce the problem: 1. Reduce the word count of each page (ideally by half) 2. Try to remove/minimise instruction text 3. Highlight key words 4. Use lists/bullet points where possible 5. Break up text using clear sub-headings 6. Try to start each page/paragraph with the conclusion, so that users can decide whether to read the page/paragraph early 7. Use images instead of words where possible People are often in a hurry. This means that owner may only have between 10 and 30 seconds to capture your visitor's attention. To minimize the load time, keep graphics small. Compress them where possible. Use flashy technology JavaScript, Flash, Streaming Audio/Video, etc. sparingly and only if it is important to owners’ presentation. Make it want to attract the people that will bring traffic to website. Sell a product on the website, owners will need to be able to accept secure credit card payments . They can apply for a merchant account, which charges a per-transaction fee, or use a free payment service like PayPal.Information and tools Basic E-commerce Tools * A Shopping Cart service allows visitors to select items for purchase, calculates shipping costs and any other costs and discounts, such as coupons or promotions, and then passes the total to your credit card merchant account for payment. Google Checkout is a combination of a merchant account and a single-item shopping cart. This is the easiest way to get started with an online store by selling single items. Just sign up for Google Checkout and you can make Buy Now buttons that you can just paste into your web page. Mailing List – It is important to collect the names and email addresses on visitors to website so you can stay in touch with them to invite them back to the website and also market other offers to them. If website host does not include a mailing list service, a dedicated email list service like AWeber . com or GetResponse. com, also can get a hosting service that includes a mailing list like Site Build It. They manage the collection of names and the list, send out emails, give you the stats on how many were read, and remove any invalid addresses. They keep the list safe, and the list is money. Accepting credit cards is a must for online commerce. Paypal it's pretty easy to setup. With Paypal, people don't have to rent or purchase any equipment because they take the orders for you and then send your revenue directly to your bank account. They take a small percentage of every order you receive. This is much more convenient than having to apply for a business license, rent out the equipment and handle all the orders yourself. PayPal makes it quick and easy Storyboard * Home page—Background photo of cake, headline and links to inside pages * About us-Photo, text * Products-Photo of cake, classify, price Purchase online-Still photo, text * Membership-Text * Contact us-Location of Google maps, phone, address, E-mail Figure 1: Diagram of storyboard Page templates * Home page—background photo of cake, headline and links to inside pages * About us-company introduction * Products-photo of Various types of cakes (wedding / birthday / festival / celebration) * Purchase online-How to Order, How receipt, How to Check Out, Delivery range * Membership – Personal Home, My information, Delivery Address, My Vouchers * Contact us-phone, email, address Figure 2: Diagram of page templatesIMAGE IMAGE MINI LINK MINI LINK HOT HOT image image search search Contact us Contact us membership membership Purchase online Purchase online products products Home page Home page image image LOGO LOGO About us About us Website content owners and authors * Products, Purchase online, Membership — information and organizing department * Why choose us — marketing department Process analysis and update process and schedule * Enable relationships with visitors: 1. C ontact Forms protect email address on site and also provides a more structured format for visitors to contact or ask questions. 2.Q ; A – A powerful way to establish trust and provide information to visitors, and also it helps to bring visitors to site. 3. Build Mailing List – Offer a free newsletter or free report of useful information in exchange for the visitors' email address so it can promote to them in the future. * Website Maintenance involves: 1. Keeping website up-to-date:? Content editing can be accomplished with updated information, such as special offers, product changes, pricing changes, new product and services announcements, employee information changes and all those things that keep visitors properly informed. . Maintaining & managing site:? Using newest technologies, we can monitor site and make changes that improve site performance for faster download and improved content spread. 3. Secure & Protect your site 😕 Server side programming used for form processing, database management, search and display functions, shopping carts etc. require regular update to implement fixes for security holes discovered from time to time. We should manage ASP, PHP and Perl codes for all sorts of applications. 4. Re-structure site contents 😕Using site access statistics like how many visitors the site has, and what they look at while visiting, we should re-structure the site contents and navigation elements for increased business. * Most maintenance job include the following: 1. Modification and Addition of Website Content ? 2. Image Manipulation and Addition (client supplied images) ? 3. Newsletter & email list maintenance? 4. Shopping cart product updates? 5. Update announcements, articles, etc. ? 6. Replace images i. e. pictures & graphics? 7. Adding/removing pages? 8.PDF creation and uploading How you will get people to your website * The ‘Big 3' – Google, Yahoo and MSN Live also offer ads for sale. These are called P ay-Per-Click ads, or PPC. People can buy PPC ad space on other websites and also on the search results pages. When people do a search with these search engines, the paid ads appear at the top and to the right of the search results, and these ads also appear on websites that have added content ad code to their pages. * Affiliate Marketing – Recommending the products and services of others.This little-known aspect of e-commerce involves placing specially coded links on your site that take the visitor to the online store of another company. * The Ultimate Guide to Google Adwords is the best overall introduction and guide to the Google advertising program, and is focused on promoting owners’ website. * Yahoo Cash for Idiots is an excellent introduction to using the Yahoo Search Marketing ad program for promoting your own products or the products of others. References Mal Warwick Associates , â€Å"http://www. malwarwick. om/learning-resources/articles/10-ways-to-get-more. html† ,Reference 2011 Projectsmart , â€Å"http://www. projectsmart. co. uk/work-breakdown-structure-purpose-process-pitfalls. html†, Reference 2000-2011 Wikihow , â€Å"http://www. wikihow. com/Make-a-Website† Webcredible , â€Å"http://www. webcredible. co. uk/user-friendly-resources/web-usability/usability-testing. shtml† Breadtop ,â€Å" http://www. breadtop. com. au/† Breadtalk , â€Å" http://www. breadtalk. com/†, Reference 2009 Couturecakes ,† http://www. couturecakes. com. cn/ â€Å", Reference